Northwind Robotics

The problem

Northwind sold to warehouse operators, and their reps spent mornings guessing who to call. Lists came from a static data vendor and went stale within weeks.

What we built

We wired hiring, funding and expansion signals into one Clay table. Every account gets a score each morning, and the top twenty land in each rep’s queue with a reason to reach out.

The stack

Clay, HubSpot, Smartlead and a Slack alert for anything scoring above 90.

The result

212 meetings in the first 90 days, with reps spending their mornings on calls instead of research.