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Data ops

5 min read

Waterfall enrichment without burning credits

Waterfall enrichment without burning credits

Waterfall enrichment without burning credits

Order your providers by hit rate and price, and stop as soon as you have a match.

Data ops

Waterfalls are the fastest way to fill a table and the fastest way to spend your Clay credits. A few rules keep both in check.

Order by hit rate, then price

Run the provider with the best match rate for your market first. Cheaper providers go first only when their hit rate is close.

Stop on the first match

Every column should stop as soon as it has a verified value. It sounds obvious, but most tables we audit keep running.

Check it monthly

Hit rates change. A quick monthly review keeps the order right.

SL

MO

DR

Three engineers, replying same day

Let’s fill your calendar.

30 min

call with a GTM engineer

2 days

to your written audit

3 plays

we would build first

SL

MO

DR

Three engineers, replying same day

Let’s fill your calendar.

30 min

call with a GTM engineer

2 days

to your written audit

3 plays

we would build first

SL

MO

DR

Three engineers, replying same day

Let’s fill your calendar.

30 min

call with a GTM engineer

2 days

to your written audit

3 plays

we would build first

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